Tissue Towel Market Size Application

Tissue Towel Market Size,
Application Potential, By Product, 2020-2026

Global tissue
towel market is expected to rise from its initial estimated value of USD
48.25 billion in 2018 to an estimated value of USD 55.87 billion by 2026,
registering a CAGR of 1.85% in the forecast period of 2019-2026. This rise in
market value can be attributed to the benefits of using tissue towels for the
health of the individual and prevention of infections and their transferring.

Tissue towel are paper towels that are used to dry the hands
of the individuals, or cleaning the surfaces such as floors, windows or other
surfaces. Due to the quick absorbing technology, and benefits with prevention
and promoting cleanliness with the recycling of these towels, the market is
expected to grow. They are disposable paper towels that are meant to be used
once and disposed.

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In October 2018, SOFIDEL announced the inauguration of its
largest manufacturing plant situated in Ohio, United States. The plant capable of
providing the highest quality of products and high amounts of energy
efficiency.

Global
tissue towel market is highly fragmented and the major players have used
various strategies such as new product launches, expansions, agreements, joint
ventures, partnerships, acquisitions, and others to increase their footprints
in this market. The report includes market shares of tissue towel market for
global, Europe, North America, Asia Pacific, South America and Middle East
& Africa.

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In February 2015, SOFIDEL announced the launch of
biodegradable paper towels in the “Regina” product line, which makes the
disposal of these towels easier as they can be flushed straight through the
toilet after usage.

Benefits associated with the usage of tissue towels such as
prevention of communication of infections is expected to be a driving factor
for the market growth.

Production of these towels involve various pollution causing
factors, such as deforestation, disposal of toxic wastes, which are expected to
restrain the market growth

Few of the major competitors currently working in the tissue
towel market are Kruger Inc., Wepa, Cascades inc., Georgia-Pacific, METSÄ
TISSUE, Procter & Gamble, KCWW, Asaleo Care Limited, HengAn.com, SHP Group,
Grigeo, Essity Aktiebolag (publ), Celtex spa, Lucart S.p.A., SOFIDEL, Cartiere
Carrara S.p.A., Essity Aktiebolag (publ), APP (Asia Pulp & Paper), MP
hygiene, Industrie Cartarie Tronchetti S.p.A., KP TISSUE INC., Vinda
International Holdings Limited, Softys, Nova Tissue, and COMINTER PAPER S.A.